my innermost thoughts on being an influencer
what they don’t tell you - a piece on a career as an influencer for how to be a woman on the internet
When I wrote What they don’t tell you about being an influencer, I wasn’t sure if it was going to be a piece I’d actually put out. It was vulnerable and intimate and a glimpse into the doubts I have in this career that I found myself in. It was informed by 10 years into working in this industry — from my very first job in 2013 when I worked for one of the first influencer marketing agencies to actually becoming an “influencer” myself to the countless conversations I’ve had with other influencers and content creators, talking about what most wouldn’t tell you about this career that reportedly 1 in 4 Gen Z Americans want.
When I began writing about my gripes with social media and the world of influencing more specifically, I got a couple comments that I was hypocritical — that while I was talking shit about it, I was benefiting from it. Those comments aren’t wrong. I am hypocritical. But I’m learning to be okay with being hypocritical if it means that others get a glimpse of what this industry is really like. Yes, I enjoy a lot of the perks that come with this job. But with that, and like with all other jobs, I also have to put up with the not so great stuff, too.
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